Meaning:
Rating is a term
applied to express opinion or judgement regarding some situation, object of
character. Opinions are usually expressed on a scale of values. Rating
techniques are device by which such judgements may be quantified. Rating scale
and score-card are the popular devices coming under the category of rating
techniques.
Rating Scale :
It
is most commonly used in making appraisals of various sorts.
i)
Teacher rating – for selection; evaluation and
prediction.
ii)
Personality rating – for various purposes.
iii)
Testing the validity of many objective instruments like
paper-pencil inventories of personality.
iv)
School appraisal – including appraisal of course
practices and programmes.
Rating
scale consists of a limited number of items to which values on a scale have to
be assigned. The value may be represented in the form of a number a point on a
graduated line: or one among a series of worded descriptions. The construction
of a rating scale calls for careful attention regarding the criteria of
judgements to be used. The categories and different items used in the rating
scale ought to be carefully defined, so that different people using the same
scale may record their judgements as far as possible on the basis of the same
ideas. It is usual to have 5 to 7 points on the scale for every item to be
rated. An example of one of the items in a teacher rating scale is,
Excellent very good Average Poor Very
poor
Clear in
expressing his ideas Confused and muddled.
Limitations:
i)
There is room for systematic errors in one’s rating
through the influence of personal bias of the rater which is commonly referred
to as “Halo effect”. In this, if more than one characteristic of a person is to
be rated, rater (s) frequently carry over one generalized impression of the
person from one rating to another.
ii)
Generosity error occurs frequently when the rater
develops a tendency to over estimate the desirable qualities of the rate whom
he likes.
iii)
Constant error is the one where there is tendency on
the part of the rater to see other as opposite to himself on a trait.
iv)
Sometimes raters have a tendency to play it safe and
may mark all items in the centre that is the “average” category.
Means of reducing errors:
i)
One of the ways of reducing constant error is to train
the raters carefully and make them aware of the possibility of such bias in
rating.
ii)
Generosity error may be reduced by using relatively
neutral descriptive terms for the scale positions rather than evaluative ones.
iii)
Halo-effect may be reduced or eliminated by having
various rating of different persons made independently or by the same rather at
different times without being aware that he is rating the same person again.
iv)
Tendency to place all the ratees at the central
positions can be avoided by splitting the middle point into two above average
and below average.
Reliability
of the rating scale can be increased by not only careful training of refers but
also by giving attention to the construction of the scale.
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